How to highlight your cars on Wallapop, Coches.net, Milanuncios, AutoScout24, Autocasión, and Coches.com
11 Jul 2025
Introduction
Posting cars on portals is easy. The hard part is achieving visibility. Many dealers upload their ads and wait... but the contacts don't come. The good news: you don't need to pay more to stand out. With a well-tuned strategy, you can multiply your visits and calls without investing in promotions.
In this article, we give you concrete tips on title, description, photos, and posting times to stand out on the six most used portals in Spain: Wallapop, Coches.net, Milanuncios, AutoScout24, Autocasión, and Coches.com.
1. The title: clear, direct, and easy to search
What works:
Brand + model + engine + version.
Useful keywords like "automatic", "low consumption", "SUV", "family".
Avoid generic terms like "bargain", "new now", "offer".
Effective example:SEAT León 1.6 TDI 105cv Style — low consumption
Dealcar Tip: Think like a buyer: what would you type in the search?
2. Photos: your best seller in 10 seconds
Minimum recommended:
Between 8 and 12 photos.
Good natural light, clean and tidy background.
Logical order: front, sides, rear, interior, dashboard, details.
Avoid:
Dirty car or with personal items.
Blurred or shadowy images.
Only one or two photos, generates distrust.
Dealcar Tip: Make a good photo session from the start and use it on all portals.
3. Description: generate trust, not just data
Include:
Exact version, mileage, ITV, reviews, type of warranty.
What type of client it is ideal for.
Sales conditions: name change, financing, warranty, etc.
Effective example:
Dealcar Tip: Personalize your ads. Adding just three different lines can double conversion.
4. Schedule and frequency: when also matters
Post at these key moments:
Monday and Tuesday mornings (from 9:00).
Thursday afternoons (before the weekend).
Sunday afternoons (when people browse leisurely).
Avoid:
Uploading many cars in a row. Better to space them out.
Leaving ads unrenewed or with low visibility.
Dealcar Tip: Keep a publication calendar. Evaluate weekly performance and adjust according to results.
5. Adapt your strategy to each portal
Portal | Strengths | Key advice |
|---|---|---|
Wallapop | High volume and geographical proximity | Respond quickly to chats, activate alerts |
Coches.net | Professional profile, powerful filters | Take care of titles, photos, and descriptions |
Milanuncios | Great visibility without fixed cost | Re-publish frequently if traffic drops |
AutoScout24 | European reach and active motorist | Detail history, power, and equipment |
Autocasión | More demanding user and comparator | Visual quality and clarity in info |
Coches.com | Mixed profile (individuals and professionals) | Constant and well-optimized publications |
Dealcar Tip: Use all possible portals, but adapt your approach to each. Measure not only visits but also real contacts.
Conclusion: stand out without spending more
80% of dealers post "as always". If you apply these tricks, you will stand out without needing to pay for promotions.
Do you want to post your ads on several portals from a single panel?
With Dealcar, you can manage your stock, publish and update your ads automatically and save hours of work.
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